About
British Swim School at Soccer Asylum – Sport Performance Center in Paxton, MA, offers a year-round, indoor learn-to-swim program for various age groups and skill levels, focusing on water safety and swimming proficiency in a warm, comfortable environment.
The indoor heated pool maintains a temperature between 84-85 degrees Fahrenheit (28.9-29.4 degrees Celsius).
What are people saying (AI review summary)? British Swim School generally receives high praise for its swim instruction, particularly for young children. Many parents report outstanding experiences, highlighting the professional, friendly, and patient instructors who create a safe and encouraging learning environment. The curriculum is valued for its focus on water safety, survival skills, and making lessons fun and engaging. Instructors are often lauded for their personalized approach, leading to significant progress and increased confidence in the water for children of various ages. However, a recurring and significant negative theme concerns the business practices of the specific franchise owners. Reviewers express strong dissatisfaction with what they perceive as unethical and unfair policies, including being charged full price for instructor-cancelled lessons without adequate makeup options, and a contentious $10 fee applied *in addition* to the full cost of missed lessons, even when makeups are revoked. Issues with a strict 9-hour cancellation policy, difficult-to-navigate online portals, and unresponsive customer service are also noted. These business policies are frequently contrasted unfavorably with other local swim programs, leading some to advise prospective clients to seek alternatives if customer care and fair billing are priorities.
Location
Gallery
Amenities
-
Accepts Credit Cards
-
Accessible Entrance
Reviews
Listing Reviews
August 15th, 2025Odette Lopez
I had an outstanding experience at British Swim School. From the moment I arrived, I felt welcomed by the professional and friendly staff. The instructors demonstrated exceptional skill, patience, and dedication, creating a safe and encouraging environment for learning. Their clear guidance and personalized approach helped me feel confident in the water, making the learning process both effective and enjoyable. The structured lessons, attention to detail, and emphasis on safety truly distinguish British Swim School. I left each session feeling accomplished, motivated, and grateful for the experience.
August 8th, 2025Melissa M
My girls love their lessons here and our swim lesson days are joyful for them. The pool area is comfortable, not sweltering hot like some places, and the instructors are all wonderful. I love the curriculum and the prioritization of survival skills. My issues are with the owners of this particular franchise, their business polices, and what to me is an unethical way of treating families of young kids and running a business that is focused on after school programming for kids. We took private lessons for about 6 months, at a considerable expense. When the instructor cancelled our lessons last minute, three times, after we had already either been at the pool or on the way to the pool (one of these times they failed to notify us at all), the still charges us for these lessons in full and expected us to accommodate schedule makeup lessons on days and times that didn't work for our schedule. There was no space for a credit and when I inquired they pointed me in the direction of their policy that does not explicitly say anything about private lessons, instructor cancellations, and makeups. I pulled my kid from private lessons and put her in group ($80/half hr is a lot to pay for a service that isn't guaranteed by the company-when they failed to provide the agreed upon service they still charged me and put the responsibility on us to seek out the service. Not a great way to do business.) We recently moved on a lesson day, to a new home where cell phones didn't work (horrible reception) on a day we hadn't yet setup WiFi. It was a crazy day and we didn't show up to swim. I later found out I was charged in full for the lessons (which seemed fair and what I expected) but that they also revoked the makeups AND charged a $10 fee for each lesson we missed. Most business charge that fee because they don't charge in full for the service when a client fails to shop up. The owners of this franchise have found a way to tack on an unnecessary fee when families don't cancel within 9 hours (so if a kid gets sick in school and can't attend they charge for the class, don't allow you to makeup the class, and charge additional money for what can only be assume is a deceptive way to fund their bottom line.) When I inquired about it, my concerns were dismissed. Other programs, like Worcester Fitness, offer makeups for all missed classes, regardless of whether or not the parent remembers to log into the online portal that is not at all easy to find on their website (and when you call them they never answer their phones). And other programs most certainly don't tack on this deceptive, unethical, and highly questionable fee. Overall it's a good place for lessons, though the instructors are all really young (and likely underpaid). But if you're looking to engage with business owners who care about their product and the clients (kids) they serve, go elsewhere. And read the other negative reviews. Other parents, like me, posted negative reviews not because of the quality of lessons but because of the unfair business practices that result in families being charged for services they did not actually receive.
March 20th, 2025JAD
We love it there! My daughter has been going since 4 months old. As new parents we were nervous at first but the instructor we had (Jordan) was fantastic at making us feel comfortable in that setting with her. Our daughter is now 13 months and loves going along with going under water! She is out little water bug!
March 16th, 2022Kate Bard
Both of my sons (2&1/2 and 4) take classes at British Swim School, and it's been amazing! My older son has been in class for about a year, and my younger son just started. The focus is first on being comfortable in the water, then a big focus on water safety/survival - all while making it fun, engaging, and exciting for the kids. I've been amazed at how much my older son has learned and progressed in a short period of time, and I will keep my kids in British Swim School so that they will continue to be comfortable and safe in the water. Daniel is a fantastic teacher, and passes his expertise on to the other instructors. The classes are small, giving each kid a chance to have individualized attention and instruction, while also getting to observe the other students. I'm so glad we tried them out, and we're in it for the long haul!
March 19th, 2025Devyn Quigley
We love British Swim Paxton! E has learned so much and truly enjoys every second she is on the pool. We are so proud of the progress she’s made in just a year, and each instructor is patient, kind and knowable (shout out to Morgan and Made!) We are excited to continue watching her progress with Ella and learn skills that reinforces her love for swimming and keep her safe in the water!
Leave a review
Opening Hours
| Sunday | Closed |
|---|---|
| Monday | 1:00 – 8:00 PM |
| Tuesday | 3:00 – 8:00 PM |
| Wednesday | 3:00 – 8:00 PM |
| Thursday | 3:00 – 8:00 PM |
| Friday | 10:00 AM – 8:00 PM |
| Saturday | 8:00 AM – 1:00 PM |